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JD Sports | November 15, 2024

A Time For FAMILY: Christmas ‘24

This festive season, we’re stripping back the decorations and the twinkly lights, and switching the focus back to what Christmas is really all about – FAMILY.

Whether it’s a big family dinner featuring mum’s secret recipe, or a cheeky takeaway with your day ones, it’s time to come together with your fam, whoever they are.

Christmas means a lot of different things to everybody, but one thing’s for certain… you’ll always have your family with you. Wherever you are, and whoever you’re with, make this year one to remember.

This is what’s at the heart of our latest TV ad, and we’ve linked up with some familiar faces to show us just what family means to them.

Creating Connections 🤝

We’re taking ‘Forever Forward’ even further this time, with the likes of Central Cee, Maya Jama, Trent Alexander-Arnold, Paddy The Baddy, Beta Squad and more showing up to celebrate their nearest and dearest.

See Chunkz and the Beta Squad teaming up for a game of footie, and Central Cee with his boys. Trent Alexander-Arnold and Paddy ‘The Baddy’ Pimblett are cradling the smallest members of their families, while Maya Jama and her brothers link up for a chilled night in.

From the family you’re born to, to the family you’ve chosen, this is the time to surround yourself with the ones you love the most.

Seen your fave outfit in the ad?

With signature styles from Nike, adidas, Under Armour, Juicy Couture and loads more, head to our TV ad hub to shop the looks as seen on the screen.

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