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JD Sports | April 7, 2021

Street Sneaks from New Balance

A style for any occasion – New Balance trainers have you covered.

With heritage sport style designs in a host of cool colours, the NB range’s most notorious look is its grey colourways. An understated staple of any sneaker rotation, these trainers bring a versatile look for any outfit without going unnoticed.

Each unique kick is assigned a number, not a name, as the brand want customers to see each model as an equal shoe but designed for a different purpose in everyday life.

We’re celebrating some of the classics from their archives Each pair a must-have of your everyday rotation!

Step Back to the ‘70s

Since its inception as an arch support footwear brand giving customers ‘New Balance’ back in 1906, the company has slowly moved into the running and sports scene before taking the street fashion world by storm with its infamous silhouettes and ‘N’ logo.

Debuting in the late 70s as a running shoe, the 220 low-cut kick has resurfaced as a lifestyle trainer as its original silhouette features a sporty rough exterior for versatile wear.

Shop the 220 now.

An Icon

The 574 is New Balance’s most famous design, blending a perfect combo of durability with signature style for an essential wear. Originally released in ’88 as a technical running shoe to improve comfort, the trainer has since been re-released a number of times and has transitioned into an iconic casual crep.

Shop the 574 now.

‘90s SZN

NB have reached deep into their archives to remodel a vintage shoe of past, taking cues from its techy sneak from early 1990’s, the 878 trainers changed the streetwear game with revolutionary ABZORB foam to the midsole for futuristic cushion.

The latest edition of the sneaker released last year has been given a modified design to its retro silhouette with overlapping materials and alternating tones for a court classic look.

Shop the 878 now.

Grab a look from every decade with the latest and greatest sneakers from New Balance right here!

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