JD Sports | July 16, 2020

Up Close with Nike’s Blazer

Founded in ’64, it’s safe to say that Nike has changed the game when it comes to trainers. Dropping freshness for over 50 years, their archive is huge – packed with runners, retro icons and loads more!

Right here, we’re taking a closer look at one of the oldest silhouettes in Nike’s history; the Blazer. First launching back in 1972, the Blazer has made a comeback and ready for a whole new chapter. Wanna’ know the details? We’ve got you covered.

From ’72 to Now

When it first dropped, the Blazer was originally built for the court. The mid-cut basketball sneak was brought to life on the hardwood, but evolved into a skate, then lifestyle sneak over time. It was Nike’s first significant basketball sneaker and was dubbed ‘Blazer’ after the local basketball team; the Portland Trail Blazers. Though it was named after the local squad, San Antonio Spurs’ George Gervin was the first player to lace up in the Blazer. He even got a player exclusive version created – one of the first of its kind!

Throughout the years, the silhouette saw some of the best and biggest collabs in Nike’s history, with the likes of Supreme and Off-White all joining forces with Nike to create a new take on the Blazer.

The latest drop combines the signature throwback style of the OG with modern details. It has a premium leather upper and keeps the same, clean look at the classic. Finished with a retro, wraparound Swoosh to the sidewalls.

Lace Up in the Blazer

Wanna rep it retro? Shop Nike’s Blazer collection in men, women and junior sizing, over at JD now.

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