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JD Sports | December 16, 2019

Iconic Styles, JD-Exclusive Colourways: New-In New Balance

Bringing essentials for the track and streets, New Balance has been a go-to since 1906. Starting out as an arch support company, they’ve come a long way over the past century, with a number of their iconic trainers still making waves today.

With loads of new colourways landing at JD, we’ve rounded up some of our top picks to make it easy for you. And guess what? Loads are only available here at JD. Check it out….

New Balance 574

Originating as the result of two other New Balance sneakers being combined, the 574 has been referred to as the original ‘mash-up’ and has been since its inception in ‘88. Merging looks from the 575 and 576, this hybrid sneaker brings iconic, retro looks to any ‘fit. Growing from an advance running shoe to the everyday classic it is today, the 574 remains, undoubtedly, New Balance’s most popular trainer.

The 574 has dropped in a range of JD-exclusive colourways for both men and women, including tan leather detailing, as well as luxe metallic accents. Shop the entire 574 collection here!

New Balance 997H

Refreshing a classic from the New Balance 99x series, the New Balance 997H mixes ‘90s style with the latest tech! The OG 997 first dropped in the early ’90s and was given its iconic look by lead designer, Steven Smith.

Almost 30 years later, the 997 is still one of New Balance’s most popular silhouettes. Switching out the ENCAP cushioning for the latest GCEVA ride, these legendary trainers have been given a modified outsole, as well as other subtle designs shifts, which modernise the look while keepin’ the classic aesthetic. More responsive and lightweight than ever, the 997H is ready to dominate for another 30 years…

The 997H is back and ready to cop at JD in a range of colourways! Shop the entire 997H collection here.

New Balance 373

Taking the design, technology and style of retro running trainers and adding a lifestyle edge, the 373 keeps New Balance’s running heritage alive. This iconic sneak is built with a breathable mesh and smooth suede upper combination that’s made the sneaker a classic, all while sat on a responsive EVA foam midsole for lightweight cushioning with each step.

In a range of colourways to match any ‘fit, the 373 the ultimate go-to sneaker. Check the complete 373 collection over on site now!

New Balance your thing? Head over to the hub to see what’s new!

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