JD Sports | April 21, 2018

Next Week – New Balance and Krystal Roxx Show London How It’s RUN

The London Marathon is tomorrow! Whether you’re lacing up and taking part, or watching and cheering from the side, the annual marathon guarantees to get you thinking about brushing off your runners and heading out on a run. It’s the ultimate motivation!

Watching the race and thinking you can give it a go is one thing…getting started is another. Running doesn’t always have to be strapping yourself to the treadmill, staring at the numbers going up (oh so slowly!) and working up a sweat in a busy gym – JD and New Balance are about to switch up the game.

London Marathon

Next Thursday, JD and New Balance are hittin’ up London for the New Balance Night Run; a mega running experience spanning from JD Wandsworth to Brixton – think partying, glow sticks and THE hottest tunes.

Taking part in the run, we’ve rounded up some of our fave influencers to show us exactly how it’s done. From fitness goals Josh Denzel (@joshdenzel) and Steph Elswood (@healthychefsteph) to gym babe Stef Williams (@stef_fit) and style-icon Larry Lomotey (@llomotes).

Following the route of the run – a party bus, obvs! On decks, JDX’s brand new ambassador, Krystal Roxx! Not heard about DJ and fitness fanatic Krystal and Superfoxx joining the JD fam yet? Where’ve ya’ been? Let us introduce them to you right here. Mashing together fitness and music, the New Balance Night Run is definitely Krystal’s scene.


(images: @popbrixton and @krystalroxx)

The event will come to a close at POP in Brixton – where runners will warm down to a chilled-out mix from Krystal. Not your usual Thursday workout! But who said working out had to be ordinary?

Stay locked-in to @JDWomen Thursday 26th to check out the event.

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