This really could be the summer of ASICS. We’re seeing pairs poppin up all over our feed.
The Japanese sneaker brand is not messing about right now.
Bringin back the ‘dad-shoe’ vibes, let’s look at some must-have pairs for your rotation.
GEL-NYC
This one’s a serious showstopper. The ASICS GEL-NYC takes inspo from a mix of heritage and modern running styles.
Big. Bold. Chunky. Everything you need in a sneaker.


And on comfort. Jeez. GEL tech in the forefoot and rearfoot provides a super smooth stride.
TikTok gang, you seen em double laced? Mad. There’s a reason it’s trending, they look fire.
GEL-KAYANO 14
Up next, the KAYANO.
After over a decade in the archives, ASICS relaunched a revamped version of the silhouette.
The ASICS GEL-Kayano 14 doesn’t need us to say much. It does most the talking.


Y2K energy all-over. It doesn’t lack on tech, too. A TRUSSTIC system for stability and a springy GEL midsole delivers all the comfort you need.
Classic design lines and bold features – it’s no big shock these ASICS trainers are running the fashion world right now.
GEL-1130
Released back in ’08, the GEL-1130 has since become one of ASICS’ most popular sneakers.
Taking inspo from the GEL-KAYANO 14, it has a mix of mesh underlays and synthetic overlays on the upper.


Underfoot, the TRUSSTIC support system keeps em stable, while shock absorbing GEL technology in the heel provides a smooth ride.
Keeping that signature retro, Y2K aesthetic, they’re the perfect shoe for your everyday rotation.
GEL-SEKIRAN
Throwing in a newer silhouette, the ASICS GEL-SEKIRAN.
Joining the ASICS fam just this year, it takes inspo from European city culture.
The upper references the GEL-NIMBUS 13, GEL-CUMULUS 12 and GEL-CUMULUS 17, while mesh details and GEL inserts keep em comfy.


Mixing ‘00s and ‘10s running styles, the SEKIRAN boasts its own individual look. We highly rate it.
Even better, we’re coming through with some JD-exclusive colourways. Ones you won’t find anywhere else. Pretty lit, right?
GEL-VENTURE 6
Trail-inspired, made for the streets. The ASICSS GEL-VENTURE 6 is popping off right now.
Made for shifting between the outdoors and the city streets, they’re the perfect everyday shoe.
The synthetic leather panelling on the upper gives em a modern aesthetic and offers targeted support.



You’ll be feeling seriously locked in.
GEL-technology inserts and a trail-specific outsole pattern finishes them up.
Trust, these are not to be missed.
What is ASICS GEL?
Launched back in ’86, GEL-technology was made to absorb impact in ASICS’ running shoes.
It works by providing a mix of bounce, softness, durability and stability in different areas across the shoe.
How do ASICS fit?
Talking generally, you’re good to get your normal size.
Runners, you might wanna go half a size up. Just for that extra wiggle room in every stride.
What trousers to wear with ASICS
Styling ASICS trainers is super easy.
Girls, we’re feelin baggy jeans and jorts this season. Because they’re so chunky, you wanna make your ASICS trainers stand out. Let them take control of the fit.
Lads, get yourself some baggy, loose-fitting jeans and you’ll be ready to hit the streets.
Whether it’s your first cop or a new addition to your rotation, we’ve got stacks of styles and colourways waiting right here.
That’s us done talking. We’ll let the shoes do the rest.