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JD Official | May 22, 2024

Track Ready With adidas Originals’ SL 72

Over 50 years ago, adidas Originals introduced the SL 72 silhouette. Back from the archives, this track-inspired hero is going for gold.

Taking cues from the classic ‘72 design, the SL 72 is springing back onto the streets in men’s and women’s sizing with a fresh range of colourways. Get to know adidas Originals’ SL 72 here.

 

Running Strong 👟

Slimline sneakers are having a big moment, with the like of adidas’ Samba silhouette taking over the streets these last few seasons.

 

Now, the SL 72 is well in the running for ‘sneaker of the Summer’ status.

 

With a sleek, streamlined silhouette and an ultra-lightweight feel, these kicks bring an air of retro sportswear to your rotation, staying close to the classic design.

 

The trainer was first introduced for the Munich 1972 Summer games, growing fast in popularity among track stars for its revolutionary lightweight tread, gaining traction thanks to a big running boom and Bob Marley regularly sporting the look.

 

Now, 52 years on, adidas’ T-toe icon is making waves once again with two styles stepping up to the plate.

 

The SL 72 is a close replica of the original. The SL 72 RS is a slightly more modern take, with changes that are only just noticeable.

 

Both iterations take cues from the OG with a smooth, durable nylon upper and premium suede overlays to create the signature T-toe. With lace fastenings to lock you in and soft EVA cushioning underfoot, the iconic SL, or ‘Super Lightweight’ tread delivers essential traction wherever you step.

 

The SL 72 is ultra-streamlined, with a low-profile look. The SL 72 RS has a thicker EVA midsole and an even softer sockliner that offers a higher level of flexibility and cushioning.

 

Going For Gold 🌟

The SL 72 comes back in a big way in 2024, with a whole new collection of colourways and some signature styles that go heavy on the heritage.

 

The SL 72 RS drops in a throwback Blue colourway with Core White and Better Scarlet accents, while a Semi Green Spark, Collegiate Green and Night Indigo hails back from the archives.

 

For a fresh feel that looks ahead, the men’s drop features a selection of bright and bold hues like Black, Yellow, Blue and Red to make a statement, while the women’s range is stacked with cool neutrals and even a JD-exclusive Wonder Beige tone – perfect for Summer dressing.

 

Trackster-Inspired 🥇

The SL 72 has been quietly reappearing on the streets over the last couple of months, with It-influencers and creators lacing up in the silhouette.

 

Bryan (@bryan_perera) and D’nieccio (@dnieccio) are sporting the men’s styles – bringing all the retro sportswear energy in the White and Navy colourways. These guys are pairing their sneaks with baggy denim and adidas’ signature track top to match the throwback vibes of the SL 72. It’s a go-to combo all season long.

 

The girls are giving big Spring/Summer inspo, thanks to IG girlies Emily (@emilyklacey) and Iz (@isabella.p). Emily’s keeping it low-key with the Wonder Beige colourway, while Iz is going bold in the Semi Green Spark pair. Obsessed with the styling? Match your SL 72’s with soft fleece shorts and wide-leg track pants for a street-ready feel, ideal for those off-duty days in the city.

 

Get ahead of the hype and cop the legendary adidas Originals SL 72 at JD right now.

 

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