All the hype, all the brands and, of course, all the VIP access ?, JDX has been livin’ the life this summer, grabbing backstage access to the biggest events, names and launches.
From #JDRingSide with Anthony Joshua to Max George droppin’ our fave summer anthem, here’s a look at what we’ve been up to so far:
JD Outside The Box With Pusha T
Launching the POD at the start of the month, adidas Originals have been upping their crep game with the standout PODSYSTEM. Throwing one of the biggest launches of the year with world renown artist and rapper Pusha T, JDX got the chance to sit down with him for a v.special episode of Outside the Box.
Getting the deets on everything from his booming career and latest album ‘Daytona’, to his opinions on adi’s latest silhouette, Pusha T gave us the low down on all things JD. Take a look below…
Fuelling Anthony Joshua’s Road To Undisputed
With his next two fights set for Wembley Stadium, AJ ain’t about the small time gigs anymore. Currently holding the WBA, WBO and IBF belts in the heavyweight division, AJ’s road to undisputed took a pit stop at an exclusive JD X event in London’s Oxford Street store to meet some of his fans.
After an AJ Q&A, we got a glimpse of the star bossing it in the ring. But, it was his cameo freestyle rap in a battle against fans and hosts Meridian Dan & Stevo The Madman that left JDX wanting more.
Passionate about all things hip-hop, we sat down with AJ to discuss the beats that get him bouncing from sesh to sesh, fuelling every fight. From old school Jay-Z to Lil KeKe, check out AJ playlist on the JDX hub.
Max George’s ‘Barcelona’ – Behind the Scenes Access
Splitting from The Wanted in 2014, Max George had fallen off our radar. But, back with a song he wrote 3 YEARS AGO, Max is all about the summer vibes fuelling our never-ending heatwave. With exclusive behind the scenes access, we got sea, surf, sand and banging tunes from his new track, ‘Barcelona’. You checked out the vid yet? Watch out for a familiar face with Love Island’s surfer chick Laura Crane maxing an appearance.
We’ve got a mad summer of events coming your way. Are you ready?!
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JD SPORTS | October 23, 2023