JD Women | December 18, 2021

Just In: PUMA x Dua Lipa

Girl…the ultimate collab just dropped! PUMA has joined forces with your fave pop queen, Dua Lipa.

This is not a drill! PUMA and Dua Lipa have linked up for their very first collab. Dubbed ‘Flutur’ – the Albanian word for butterfly – the limited-edition range includes both tees and trainers, giving a taster of the full collection said to be droppin’ in 2022! 🦋


Be More Like Dua

Singer, songwriter AND model, Dua Lipa is absolute goals – she’s been makin’ waves on the music scene for 7 years! From Be the One and IDGAF, to New Rules, Levitating and loads more, her tracks have been shaping all our playlists; whether we’re hittin’ the gym or getting ready for a night out with the gals.


We’re not only obsessed with her singles, Dua Lipa’s style game is insane too! From street style to stage looks, Dua always nails it. Definitely deserving of style icon status!

The ‘Flutur’ Collection

Inspired by the ‘90s, the PUMA x Dua Lipa collab is all about staples that you can add into your ‘drobe with ease. Each piece is direct from the pop gal’s style mind, brought to life by PUMA for everyone to sport themselves.


Dropping in both a black and white colourway, the Slim T-Shirt is cute and comfy. It keeps it classic with a crew neckline and short sleeves, and is finished up with the collab logo. Symbolic of the partnership between PUMA and Dua Lipa, the all-new logo combines Dua’s name and the legendary Formstrip – giving the look of an iridescent butterfly.


“For me butterflies are more than just beautiful creatures, they represent so much, like transformation, hope, and metamorphosis, over this past year the butterfly has become especially symbolic and meaningful to me” – Dua Lipa


Not stopping there, the limited-edition drop comes with trainers too! Now you can lace up like Dua with the PUMA Mayze Flutur – a chunky kick in a triple black colourway that you can pair with jeans, joggers, leggings and more. Your new go-to!



Like what you see? Shop the first drop of the PUMA x Dua Lipa collab now.


Stay locked in for the complete collection droppin’ in 2022 👀

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