Still as iconic as ever, Fred Perry remains a staple of British fashion and youth culture.
From the famous Laurel Wreath to the signature twin-tipped details, the legendary brand has been delivering essential looks since 1952.
Fred Perry’s roots in music, sport and subculture remain as strong as ever, with the latest drop reinforcing their position as a youth brand that celebrates its history.
Take a look at the latest heat below.
Fred Perry’s relationship with music and ravin’ stretches back decades. On the dancefloors of nightclubs to gigs and festivals, you’re guaranteed to see someone reppin’ the iconic Laurel Wreath.
They’ve been at the heart of significant youth movements across UK history, too. From Brighton beach and the mod scene of the ‘60s to the Britpop wave of the 1990’s, Fred Perry was at the centre of it all.
This is what the latest drop is all about. Nightlife, music, subculture and the stories made. Nothing good happens after 12am? We beg to differ.
The most legendary look of all? The Twin-Tipped Polo Shirt, one of the brand’s most iconic pieces.
This signature shirt is celebrated as a staple and rightly so, remaining at the forefront of the brand’s identity for decades.
Landing in a host of bold and fresh colourways that always go hard, the shirt can also be bagged with a contrasting collar to elevate the look.
They’re cut from light, breathable cotton piqué fabric that’s cool, comfy and functional at the same time, meaning they’re equally at home on off-duty, laid-back days or the heart of the dancefloor.
With a two-button placket collar for adjustable coverage and a spread collar for legendary style, these shirts never miss.
Classic tees are a must-cop, too. From the Tape Ringer T-Shirt to the Global Stack T-Shirt, our range has you covered. Cut from soft, durable cotton fabrics, their stripped-back design makes them easy to throw on as part of an everyday look.
Need to see more? You can check out the full Fred Perry range right here.