JD Women | November 15, 2019

Roll Up, Roll up, PUMA Opens Its Doors to Cali Sport Land…

A funfair inspired pop-up experience hosted in the heart of Hackney’s Night Tales, cue every Instagrammer’s idea of heaven…

Celebrating the launch of the newest addition to its Cali range, last week PUMA opened its doors to the world of Cali Sport Land. The Cali Sport embodies the fun and free spirited L.A lifestyle, empowering women with a shoe to complement any look; no matter what your style. Filled with typical funfair installations from a candy floss machine to a High Striker, while illustrator and all-round girl boss Sophie Rose Brampton (@sophierosebrampton) was on-hand to draw fun caricatures of guests.

The night featured an exclusive set from filter free podcast gals, The Receipts. Made up of Milena Sanchez, Tolly T and Ghana’s Finest, the ladies brought a touch of sass to the evening. They covered all sorts of topics like appreciating the hustle and not putting a timescale on getting your life together, as well as not comparing yourself to the journey of someone else. And we were TOTALLY here for it!

Our gals looked HUNreal, stylin’ their JD exclusive pair. Business at the front and party at the back, the silhouette dropped in a fresh triple white colourway with coral and black details to the heel and tongue for a subtle punch of colour; making this sneak an extremely versatile addition to your shoe’drobe.

From left to right, Amy (@thatsportsspice) rocked her pair with faux leather pants and a cosy PUMA Hoodie sporting a super smart casj’ vibe. Top styling tip, pick out colours from your sneaks and seek out pieces in your ‘drobe of the same colour palette. Maddie (@maddiequinnl) shows us just how it’s done pairing her Cali’s with a neon pink hoodie and a black leather blazer, drawing out the colour detailing in the back of these sneaks. And keeping this summer’s utility trend going strong, Beckie (@beckiehughesfit) channelled her inner work-woman in a classic brown boilersuit; girl boss vibes all round.

Wanna make ’em yours? You can shop the Puma Cali Sport online at JD, right here. Show us how you’re styling them on social using #MeInJD on your snaps for a chance to be featured on @JDWomen.

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